Unit Economics & Business Fundamentals

Mona Ataya, Founder & CEO of Mumzworld, talks about how she established and drove an e-commerce business with a clear path to profitability from day one, whilst maintaining solid unit economics and business fundamentals.

Next Video

Want to learn in the best-in-class entrepreneurs? Subscribe now.




    More on Business Fundamentals from Season 1

    Top-Line vs Bottom-Line

    Outsourcing

    Legal Contracts

    Creating Partnerships

    B2B Sales

    More on Business Fundamentals from Season 3

    SMB vs Enterprise Sales

    Developing Your Tech: People and Product

    Lessons from a Serial Entrepreneur

    Identifying Product Market Fit

    Crisis Response

    Path to Profitability

    Inflation and Cash Management

    More on Business Fundamentals from Season 2

    Metrics That Matter

    Focusing On Finance

    Why Mentorship is a Must

    Course Correction in Crisis

    Scaling With Resilience